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Weaver Media Joins BK Racing, David Ragan at Michigan


Weaver Media Joins BK Racing, David Ragan at Michigan

 
HUNTERSVILLE, NC (June 2, 2016)BK Racing announced the signing of sponsor Weaver Media as a primary sponsor on David Ragan's No. 23 Weaver Media Toyota Camry in the Firekeepers Casino 400 at Michigan International Speedway.

The race on June 12, 2016 will be Weaver Media's first race with BK Racing and their first primary sponsorship in NASCAR. Weaver Media is a full-service marketing company specializing in creating attention-grabbing display advertising and new media opportunities. Weaver Media accomplishes this with unique applications of banners, adhesives and sign materials to catch consumers' eyes and their attention. Weaver Media revs up racing - they have worked with many tracks across the country meeting their signage needs in a wide variety of ways. Their full-time NASCAR tracks include Martinsville Speedway, Richmond International Raceway, Talladega Superspeedway, Kansas Speedway, Pocono Raceway, Watkins Glen International, Darlington Raceway and Chicagoland Speedway. 

 
"We're proud to welcome Weaver Media onboard the No. 23 coming up at Michigan," said Ragan. "I've become very familiar with their name the past few years seeing their signs around the race tracks and now we get to further their NASCAR involvement with displaying their logo on our car."
 
"BK Racing is excited to welcome Weaver Media to our team for the upcoming Firekeepers Casino 400 at Michigan International Speedway," said Doug Fritz, CMO of BK Racing. "This is a testament to the hard work our team is displaying both on track and here at the shop."
 
"Weaver Media is excited to partner with BK Racing and the No. 23 driven by David Ragan," said Ben Weaver, CEO of Weaver Media, LLC. "We look forward to a great weekend of racing as the primary for David's car at MIS."
 
For more information on Weaver Media, please visit http://www.weavermedia.us

 

About Weaver Media

Weaver Media is an experiential marketing company based out of Commerce Township, Michigan specializing in creative signage applications. Weaver Media has an extensive history with racing, partnering with six full-time tracks and providing creative signage applications at others around the country. Weaver Media's strong background in sports marketing provides marketers with exciting opportunities to enhance the consumer experience. They can be found online at www.WeaverMedia.us

About BK Racing, LLC

BK Racing is a NASCAR Sprint Cup Series Toyota Racing team headquartered in Charlotte, North Carolina. Founded in 2012 after acquiring the assets of Red Bull Racing, BK Racing's staff of 60+ employees work to field the No. 23 Toyota Camry driven by David Ragan and the No. 83 Toyota Camry
driven by Matt DiBenedetto. 2016 marks BK Racing's 5th consecutive full-time season in the NASCAR Sprint Cup Series.


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